by Jason Ellinger
Co-Founder, Beard & Bowler Productions
Today, I'm going to be really honest with you all...
I've been seeing so many non-profits fumble millions of dollars by saying these 5 words:
“Please donate to our non-profit!”
Now, you may be reading this & thinking..."What's wrong with that?"
And honestly, you could argue nothing is 🤷🏾♂️
But my questions to you are:
Where's the impact?
Where's the urgency?
Where's the emotion?
No one is going to be able to connect or relate to that statement because really...
It could be seen as begging for donations 🤷🏾♂️